WHO

Know Zone was the first ‘edu-tainment’ TV production if its kind in Kenya when it first aired in 2009, and was created by the leading East African production company, Mediae who are responsible for many other well known productions in the region such as Makutano Junction and Shamba Shape Up. Know Zone works to raise the educational standards of young Kenyans by improving their grasp of key literacy and numeracy syllabus requirements.

WHAT

The 52-episode series’ brings to life the Kenyan school syllabus in an engaging, interactive format and strives to increase literacy, numeracy and life skills across the country. We aim to inspire children and teachers alike in a bid to improve their skills in numeracy and literacy, as well as in-country teaching capacity. Each episode focuses on learning through entertainment, with many sections of the episode broadening out to cover wildlife, health, art and performance which promotes good Life skills messages ranging from information about children’s rights and responsibilities to key health concepts and ideas. Funded by DFID, Know Zone is now in its 3rd series, which is focused on Standard 2 children. In the past we have covered Standard 6 and Standard 4. With each episode, an informational leaflet is made available to viewers. The leaflet can be requested via SMS or our Facebook page, and are used as an educational revision tool. With the Standard 2 series, these leaflets were incorporated into a booklet for easy use.

WHEN

Each episode runs parallel to the terms that make us the school year, with episodes continuing throughout the holidays too. It encourages participatory teaching approaches in the classroom through the use of innovative technologies, striving to enhance student-teacher engagement and include creativity within teaching styles. Know Zone will be broadcast on national TV (Citizen TV) for 52 weeks from every Saturday at 6am. All our episodes are online on this website and on our Africa Knowledge Zone (www.africaknowledgezone.org).

WHAT NEXT

All of Mediae’s work is entirely research led and research based. This has resulted in the company having unprecedented success in communicating information to large rural and peri-urban audiences, as with ‘Makutano Junction’ (10 million regular audience in East Africa, 143 episodes broadcast). Know Zone is tested using a range of research methods to assess the impact the project has on student, teachers and trainee teachers’ learning and teaching capabilities. All these pieces of research can be found on our website.

Team

  • team member name Managing Director, Kenya

    David Campbell

    David runs operations in Kenya and has over 35 years’ experience working in development communications. He was given an OBE in 2008 for his work supporting education and development in Africa through media. Outside of work, David loves going on motorbike adventures.

  • team member name Director, UK

    Kate Lloyd Morgan

    Kate runs the UK office, building relationships with donors and supporting project initiatives. She has worked extensively in the area of development communications; in particular radio, research and lecturing on C4D. Kate loves cooking home-grown produce from her smallholding in Oxfordshire.

  • team member name Producer & Production Manager

    Patricia Gichinga

    Pat has worked for Mediae since 2007, producing Know Zone, Makutano Junction and managing the production of Shamba Shape Up. She is exceptionally organised and brings a great wealth of insight and charisma into all projects. Outside of work, Pat loves to walk her vast menagerie of Great Danes.

  • team member name Project Assistant

    Clarisse Umutesi Mwitegereze

    Clarisse has been working for Mediae since June 2013 as the Know Zone Project Assistant, working and assisting on all the project's activities. Outside of work, she likes reading, singing and being with her family.

  • team member name Project Manager

    Charlotte Drewry

    Charlotte is new to Rwanda, having joined Mediae as Know Zone's Project manager in January 2014. She loves to travel, run and pretend to be good at yoga!

  • team member name Producer

    Lubna Malik

    Lubna is a highly qualified Producer and Director with 18 years of experience at the BBC under her belt. She is now freelance and works for a number of channels including The National Geographic. As a self confessed theatre and film buff, you can always find her at a show or in the cinema.